Outra's GTM Engine
 
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Tech Partner
Outra Product
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What can I help you with?
Ask Maxi anything about your pipeline, deals, forecasts, or get help crafting outreach messages.
📈
Summary Dashboard
Executive view — pipeline movement, revenue vs target, customer area tracker.
🔄 Change Tracker Pipeline movement across the selected window — same data as the Change Tracker tab.
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Current month
✅ Deals closed (New)
💷 Confirmed billing this month (Existing)
🎯 Deals due to close
🚧 Blockers
🟢 Outra Platform — Monthly Forecast / Actual
🔮 Looking ahead next 6 months
🏆 Closed Won deals
Closed-won deals — TCV bar (left, contract value at close) and Billed bar (right, revenue actually billed) side-by-side.
to
🎯 Customer Area tracker WIP
🤝 Tech Partner pipeline
🧭 Partner tracker
🚀 Outra Platform pipeline
📊 Revenue vs target
Monthly closed revenue (TCV) vs FY targets. Includes closed-won and closed-won ongoing deals.
to
🔄
Change Tracker
What's moved in the pipeline between two dates.
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Open Pipeline (Unweighted)
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Total value before weighting
Open Pipeline (Weighted)
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Probability-adjusted value
Avg Deal Size
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Open pipeline / deals
Open Deals
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Across all stages
Avg Days to Close (Won)
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Creation → close (won deals)
Closed Won Deals
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FY26
Pipeline Conversion
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Won / (Won+Lost)
Pipeline by Stage LiveFY26
Showing unweighted values
Deals Expected to Close This Month
Top 20 Highest Value Deals
Pipeline Deal List
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Powered by Outra deal data
Team Leaderboard
Rank by:
Hustle
Pipeline Conversion & Leakage
Stage-to-stage progression · dropout breakdown · velocity
How Far Are Deals Slipping?How far deals slip from their original expected close date
Definitions: On Hold = deal where next action is blocked. Outra holds: blocked by our delivery/product readiness. Client holds: blocked by buyer's internal process.
Expected Close AnalysisWhat happened to deals expected to close in a given period
What's Holding Deals Up?
Why Are We Losing Deals?
Category
FY26
Closed Revenue
0%of FY target
Closed Revenue
0%of YTD target
Current Month: Feb
Day 22/28
Month Closed
0%of month target
Month Forecast
0%of month target
Cumulative Revenue vs Target FY26
Monthly Revenue vs Target FY26
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Revenue by Category
Rank by:
CategoryRevenue ClosedBudgetvs YTDProgress

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👥 Contacts

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📊

Deck Scorer

Upload a pitch deck or paste a microsite URL. We'll score it against the 40-point B2B Audience Targeting framework and generate a branded PDF report.

Step 1 — Source
📂
Drag & drop a .pdf or .pptx — or click to choose
Max 50 MB
Step 2 — Context
🌐

Microsite Builder

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📤

Export

Configure filters and download your data

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0 deals match filters
💬

Feedback

Spotted a bug or got an idea? Add it here. Upvote what matters most.

LinkedIn Post: 900-1,200 chars, no line break after every sentence · Blog: 600-900 words · Newsletter: 200-300 words · Event Write-up: 300-500 words · Twitter/X Thread: 5-7 tweets numbered
Maxi Outra Content Assistant
What do you want to create?
Fill in the brief on the left and hit Generate. I'll draft your content here, and you can refine it with me in conversation.
Add a short intro on who Outra are and what we do
Maxi Outra Message Assistant
Ready to write your message
Fill in the contact details on the left and hit Generate. I'll draft your message here, and you can refine it with me in conversation.
🔍
DentsuDentsu
PublicisPublicis
OmnicomOmnicom
HavasHavas
Status Key:
Active — engaged in last 30 days
Inactive — no activity in last 30 days
Cold — in HubSpot but no activity at all
Unknown — not yet in HubSpot
⚠️ Job changes detected 0
Change Alerts
🏢 Agency News
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📦 Client News
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💼 LinkedIn Activity
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🛒
E-commerce / D2C
E-commerce Brand segment
Ask Maxi
📰 News — Active Deals
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💼 LinkedIn Activity
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Recent Activity
Tech Partner Pipeline
Partner:
Partner Tracker
🚚
Removals
Removals segment
Ask Maxi
📰 News — Active Deals
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💼 LinkedIn Activity
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Recent Activity
🏠
Property
Property segment
Ask Maxi
📰 News — Active Deals
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💼 LinkedIn Activity
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Recent Activity
🏢

Indy Agencies

Companies and contacts in the Independent Agencies segment

Outra Platform pipeline
Product Roadmap
Filter:
💡
Lumin
Outra product
🚧
Coming soon
Lumin product page is in development. Deals tagged with the Lumin Outra Product will surface here.
🎯
Propensity to Buy
Outra product
🚧
Coming soon
Propensity to Buy product page is in development. Deals tagged with the Propensity to Buy Outra Product will surface here.
API
Outra product
🚧
Coming soon
API product page is in development. Deals tagged with the API Outra Product will surface here.
ClosedBudget target
Closed Won — finance documents required
Finance needs both of these on every closed-won deal. Upload the files below, or tick the box if they're already in Maxi.
1. Signed contract
No file attached.
2. Sales Invoice Request Form
No file attached.
Download template
Export invoices
Includes invoices whose billing month (Month + Year) falls within the selected range. Inclusive of both ends.
Company (Brand)*
Agency / Partner
Tech Partner
Outra Product*
Customer Area*
Channel*
Default is 60 day payment terms if not known
Search by deal name, brand, agency, tech partner, owner, or type
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CONFIDENCE
Quick Actions
Deal Detail
Company (Brand)
Agency / Partner
Tech Partner
Outra Product
Customer Area
Channel
Sales Deal Type
👥Key Contacts
💰Billing
Ask Maxi
AI assistant · Powered by your deal data

✓ Close To-Do

Reason for closing
0/10 characters (min 10)

⏰ Snooze To-Do

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0/10 characters (min 10)
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